publications

Get Social publications center on sharing strategies for connecting with your patients.

Get Social: How to Use Social Media for Healthcare Marketing

In her first book, Lisa Wells shows how to leverage social media to strengthen relationships with your existing healthcare patients as well as how to position your products or services to a brand new audience that has healthcare needs.

coverartlowres

Throughout the book, Lisa Wells shares real-life business examples and success stories from her marketing career that spans more than 20 years of professional experiences with health care providers on three continents.

Each chapter provides easy-to-understand analogies that bring technical steps down to the level of a beginning or non-technical person. At the end of each section, Wells also offers additional resources for extended learning on specific marketing topics.

Get Social: How to Use Social Media for Healthcare Marketing is an easy, entertaining read that will help you visualize ways to take your social media campaigns to a new level.

Reconnecting: Relationship Advice from Wheelchair Users

In this book, readers will hear from people who use wheelchairs as they share their perspective on friends, family and relationships including dating, marriage and parenting.

Reconnecting-CoverLowRes

Author Lisa Wells shares real-life examples and success stories throughout the book based on her lengthy career that includes ongoing interactions with disability advocates, non-profit supporters and peer support group members.

Reconnecting: Relationship Advice from Wheelchair Users features interviews with:

  • Graduate student & quadriplegic Ather Sharif about connecting on a college campus
  • Quadriplegic Eric Kolar on connecting with friends through car audio competitions
  • Amputee Thomas Morris on connecting through his unique appearance and personality
  • NSCIA [Buffalo, NY chapter] PresidentNatalie Barnhard who connects Wheels with Wings
  • iPush Foundation organizer Chris Malcom who connects with his daughter to fight juvenile diabetes
  • Paraplegic Todd Robinson who explains his family connection through the joy of adoption
  • Quadriplegic Ashleigh Justice who connects on the quad rugby field and as a young mother

Available for purchase at Amazon’s Kindle bookstore, the book retails for $1.99.  Proceeds from the book go toward funding additional Wheel:Life programs for the wheelchair community that they serve.

Purchase your copy for Kindle and iPad here. Note: If you have a disability, you can request a free copy of this book here.

10 Fundraising Ideas to Help People with Disabilities

In this book, you’ll review 10 brainstorming ideas for different types of fundraiser events to benefit an individual with a disability who needs assistance for medical equipment, physical rehabilitation, adaptive sports equipment or daily medical needs.

10ideas

Throughout the book, Lisa Wells shares real-life examples and success stories from her interactions with disability advocates, non-profit supporters and Wheel:Life members throughout a healthcare marketing career that spans more than 20 years on three continents.

10 Fundraising Ideas to Help People with Disabilities features interviews from:
• Paralympian and UroMed founder Bert Burns on how he raised support to begin his career in wheelchair racing
• Project Walk Atlanta participant Leslie Ostrander on how she raised money for additional rehab
• The founders of 100 Songs for Kids on their annual music event to benefit children’s medical charities
• Rolling Inspiration creator Chris Salas on how he lined up sponsors for his SCI peer support group
and power soccer team
• The creators of Hunter’s Torch Daylily Garden, a fundraising resource for a child with special needs.
• The Independence Fund – a little known source of financial support for disabled US veterans.

If you have a disability, and are facing a financial challenge, you can request a free copy of this book at: http://wheel-life.org/free-book-series/

Discovering: Accessible US Travel Guide for Wheelchair Users

These accessible travel suggestions are part of the Get Out & Enjoy Life [GOEL] program that is a joint educational initiative between Wheel:Life, a global community of wheelchair users, and SPORTS ‘N SPOKES magazine, published by the Paralyzed Veterans of America. More than 70,000 wheelchair users from 108 countries took part in Wheel:Life resources in 2014.

Discovering

For less than two dollars, you’ll find that each chapter of this book provides easily-accessible destinations that are fun and engaging for friends who use wheelchairs.

Discovering is an easy, encouraging read that will help you explore all kinds of travel destinations and family fun spots, whether you are new to using a wheelchair or a seasoned pro.

Please note that not every state in the US is featured in this travel guide, just the ones that we have included in our GOEL program to date.

If you have a disability, and a facing a financial challenge, you can request a free copy of this book at: http://wheel-life.org/free-book-series/

We connect health care providers with patients & consumers online.